Case Study(Page 117): 1.) List two reasons why the Tribeca Film Festival is able to draw volunteers. The Tribeca Film Festival is able to draw volunteers because they want to show the economic and spiritual revitalization of lower Manhattan. This festival was put together in 120 days, following September 11, 2001 2.) List some challenges the film festival might face as a tourist destination. Some challenges the film festival might face as a tourist destination would be tourists having to travel all the way to Manhattan to watch movies and talk with some famous actors, as well as people not wanting to go considering that the festival was created only 120 days after the tragic event of 9/11 which makes people remember all of the lives lost.
The Electronic Channel(Page 120): 1.) Visit cruise-line websites and note the information available through marketingseries.glencoe.com
The Carnival Cruise line offers great discounts on Caribbean cruises. Depending on where you want to stay on the ship will determine the cost of the room, interior of the ship can cost about $1,000, ocean view can cost about $1,300, the balcony can cost about $ 1,600, and one of the suites can cost about $3,000 which is a lot to pay for a room on a cruise ship. The cost and luxury of the room will all depended on how much you want to pay and how much luxury you want included.
Case Study(Page 121):
1.) Would a film festival be subject to seasonality? Why or why not?
A film festival would be subject to seasonality because the films are viewed outdoors at parks, taking into consideration for all of the people that would be coming to watch would not be comfortable watching movies in the winter outside at a park. So season would decided where the festival would show the movies.
2.) Why would a film festival be classified as a destination?
A film festival can be classified as a destination because people who go feel like they are part of a large loving and caring family, people are able to watch different types of movies, meet some actors and cast members, as well as being able to take your family to this event to be able to spend time with them.
Hot Property(Page 122):
1.) In what ways does Bellagio appeal to luxury travelers?
Bellagio appeals to luxury travelers because the Bellagio has an extensive art collection, world-renowned chefs, a shopping mall that featured luxury brands, a championship golf course, and a world-class spa. Luxury travelers would feel like they are being treated like royalty.
2.) What theme would you choose for a new Las Vegas destination resort?
For a new Las Vegas destination resort I would choose the theme of ballroom appeal so that way people would feel like they are royalty and special since they have the best of the best. If people stay at this resort they would always have something to do that would be fun.
World Market(Page 123):
1.) Of the specialized markets that you patronize, what are some characteristics that might make them destinations?
Some characteristics that might make the markets destinations would be the decorations that some stores put up for the holidays, the sight of all the lights that are everywhere(houses, stores, trees, etc), plus all of the Christmas trees that people put up and decorate for the holidays.
Profiles in Hospitality(Page 124):
1.) Would you classify Anne Block's tours as "destination" tours? Why or why not?
I would classify her tours as destination tours because she sets up the tours for tourist to go on that take them to many different places that some tour companies would not do, as well as creating new tours for people to go on that shows what interest the tourists have and what they want to see or do.
Quick Check(Page 126):
1.) What are destinations? Describe several types of destinations.
Destinations are the final stop of a journey, or the goal for travelers.
2.) What is a destination resort?
A destination resort is a resort property in a specific location with a concentration of resources or facilities in a localized area
3.) What is meant by the term shoulder season?
The term shoulder season means the period between the peak seasons of summer and winter, it is a time when cruise reposition and schedule ships for the upcoming season's destination
Quick Check(Page 130):
1.) What does an intermediary do?
An intermediary is an agent who does not work directly for a travel provider but sells his or her products for a fee
2.) What is the definition of perishability?
The definition of perishability is the tendency of a product to be unusable after a certain amount of time
3.) What is the purpose of government tourism agencies? The purpose of government tourism agencies are to promote tourism to their locales. These organizations collect information about visitors to the area, they study data to identify travel trends and consumer behavior.
Chapter 6 Destination Marketing
Destination Markets Assignment
Travel Organizations Assignment
Chapter Activities:
Case Study(Page 117):
1.) List two reasons why the Tribeca Film Festival is able to draw volunteers.
The Tribeca Film Festival is able to draw volunteers because they want to show the economic and spiritual revitalization of lower Manhattan. This festival was put together in 120 days, following September 11, 2001
2.) List some challenges the film festival might face as a tourist destination.
Some challenges the film festival might face as a tourist destination would be tourists having to travel all the way to Manhattan to watch movies and talk with some famous actors, as well as people not wanting to go considering that the festival was created only 120 days after the tragic event of 9/11 which makes people remember all of the lives lost.
The Electronic Channel(Page 120):
1.) Visit cruise-line websites and note the information available through marketingseries.glencoe.com
The Carnival Cruise line offers great discounts on Caribbean cruises. Depending on where you want to stay on the ship will determine the cost of the room, interior of the ship can cost about $1,000, ocean view can cost about $1,300, the balcony can cost about $ 1,600, and one of the suites can cost about $3,000 which is a lot to pay for a room on a cruise ship. The cost and luxury of the room will all depended on how much you want to pay and how much luxury you want included.
Case Study(Page 121):
1.) Would a film festival be subject to seasonality? Why or why not?
A film festival would be subject to seasonality because the films are viewed outdoors at parks, taking into consideration for all of the people that would be coming to watch would not be comfortable watching movies in the winter outside at a park. So season would decided where the festival would show the movies.
2.) Why would a film festival be classified as a destination?
A film festival can be classified as a destination because people who go feel like they are part of a large loving and caring family, people are able to watch different types of movies, meet some actors and cast members, as well as being able to take your family to this event to be able to spend time with them.
Hot Property(Page 122):
1.) In what ways does Bellagio appeal to luxury travelers?
Bellagio appeals to luxury travelers because the Bellagio has an extensive art collection, world-renowned chefs, a shopping mall that featured luxury brands, a championship golf course, and a world-class spa. Luxury travelers would feel like they are being treated like royalty.
2.) What theme would you choose for a new Las Vegas destination resort?
For a new Las Vegas destination resort I would choose the theme of ballroom appeal so that way people would feel like they are royalty and special since they have the best of the best. If people stay at this resort they would always have something to do that would be fun.
World Market(Page 123):
1.) Of the specialized markets that you patronize, what are some characteristics that might make them destinations?
Some characteristics that might make the markets destinations would be the decorations that some stores put up for the holidays, the sight of all the lights that are everywhere(houses, stores, trees, etc), plus all of the Christmas trees that people put up and decorate for the holidays.
Profiles in Hospitality(Page 124):
1.) Would you classify Anne Block's tours as "destination" tours? Why or why not?
I would classify her tours as destination tours because she sets up the tours for tourist to go on that take them to many different places that some tour companies would not do, as well as creating new tours for people to go on that shows what interest the tourists have and what they want to see or do.
Quick Check(Page 126):
1.) What are destinations? Describe several types of destinations.
Destinations are the final stop of a journey, or the goal for travelers.
2.) What is a destination resort?
A destination resort is a resort property in a specific location with a concentration of resources or facilities in a localized area
3.) What is meant by the term shoulder season?
The term shoulder season means the period between the peak seasons of summer and winter, it is a time when cruise reposition and schedule ships for the upcoming season's destination
Quick Check(Page 130):
1.) What does an intermediary do?
An intermediary is an agent who does not work directly for a travel provider but sells his or her products for a fee
2.) What is the definition of perishability?
The definition of perishability is the tendency of a product to be unusable after a certain amount of time
3.) What is the purpose of government tourism agencies?
The purpose of government tourism agencies are to promote tourism to their locales. These organizations collect information about visitors to the area, they study data to identify travel trends and consumer behavior.